SoftLayer Paves the Way to Success for the Most Promising European Start-ups with Seedcamp Partnership

17 SEPTEMBER 2012, AMSTERDAM, NETHERLANDS
Summary
SoftLayer Catalyst Program Continues Global Expansion Partnering with Europe’s Leading Start-Up Investment Fund and Mentoring Program
LONDON – September 17, 2012 – SoftLayer Technologies, the global leader in cloud and dedicated Infrastructure as a Service (IaaS), is extending its support for auspicious entrepreneurs in Europe by entering into a partnership with Seedcamp, the region’s leading early-stage micro seed investment fund and mentoring program. From now on, Europe’s most promising start-ups will be able to benefit from the financial support, advanced infrastructure backing and executive mentorship offered by Catalyst, SoftLayer’s next generation technology incubator.

“We believe Europe has all the right ingredients – environment, talent, capital and role models – to build world leading technology businesses, but it’s hard for young entrepreneurs to develop the right connections, gain validation, build teams and raise seed capital to supercharge their businesses. This is where we come in,” says Philipp Moehring, Seedcamp’s Associate. “All our events are free so without external help and support we wouldn’t be able to run those events and help start-ups reach the next stage. With SoftLayer, we can empower them not only with tangible resources, but also with extremely valuable mind share on how to translate passion into marketable proposition.”

SoftLayer will be part of the General Seedcamp Sponsorship, getting involved in Seedcamp events in London, Lisbon and Paris and Seedcamp Week, their annual flagship event of the year. With over 400 mentors, this is one of the most important and significant start-up initiatives for the European market. Furthermore, all Seedcamp portfolio teams will be offered a generous hosting credit on the SoftLayer platform for one full year, and select Seedcamp Companies will be invited to join SoftLayer’s Catalyst Program. Last but not least – SoftLayer will also donate server space for the Seedhack Fin Tech sessions, and all companies who sign up for Seedcamp programs will receive a special Free Cloud Instance offering for a month.

“As a former start-up ourselves, we know it takes more than hard work and determination to transform an idea or vision into a viable business”, comments Paul Ford, SoftLayer Vice President of Community Development. “Our Catalyst program equips the next generation of web savvy entrepreneurs with free infrastructure and support critical for growth and success, especially in the early stages. That includes best-in-class dedicated, cloud and hybrid hosting, cutting edge infrastructure help and advice, dedicated mentorship from SoftLayer’s Innovation Team and executives, and increased exposure through marketing and PR initiatives. I’m here in London as a mentor and to demonstrate our commitment to Seedcamp and the amazing innovation happening in Europe. With the recent opening of our offices in Europe and Asia, we are looking forward to introducing Catalyst in those regions."

To learn more about SoftLayer Catalyst visit www.softlayer.com/catalyst. You can also contact the team at startups@softlayer.com. To apply to Seedcamp go to http://apply.seedcamp.com/.

-ENDS-

About SoftLayer Technologies

SoftLayer operates a global cloud infrastructure platform built for Internet scale. Headquartered in Dallas and with an infrastructure spanning data centers in the United States, Asia and Europe, SoftLayer’s unified architecture provides unparalleled performance and control, with a full-featured API and sophisticated automation controlling a flexible platform that seamlessly integrates physical and virtual devices, allowing customers to deploy public cloud instances, bare metal servers and turnkey private clouds in real-time, and a global network for secure, low-latency communications. With 100,000 servers under management, SoftLayer is the largest privately held infrastructure-as-a-service provider in the world with a portfolio of leading-edge customers from Web startups to global enterprises. For more information, please visit softlayer.com.

About Seedcamp

Seedcamp is Europe's leading micro-seed investment fund and mentoring program. Since launching in 2007, their portfolio now includes 70 of Europe's most promising startups with several acquisitions (Mobclix bought by Velti, Rent Mine Online bought by RealPage).

Yearly, they invest in about 20 companies; with standard investment of €50,000 in return for an 8-10 percent stake. They bring startups to the next level with office space at Google Campus London, access to their network of over 2000 mentors, an intensive growth phase at Seedcamp Week, a four-week mentoring tour of the US startup and investor community and a Founders' Pack of exclusive offers. For more information visit http://www.seedcamp.com or tweet @seedcamp.

Press Contacts:

Peter Beck
Tel: 01189 001133
Email: peter@c8consulting.co.uk

Andre Fuochi
SoftLayer Technologies
Tel: 469.394.7274
Email: afuochi@softlayer.com
Quotes
"“We believe Europe has all the right ingredients – environment, talent, capital and role models – to build world leading technology businesses, but it’s hard for young entrepreneurs to develop the right connections, gain validation, build teams and raise seed capital to supercharge their businesses. This is where we come in,” says Philipp Moehring, Seedcamp’s Associate. “All our events are free so without external help and support we wouldn’t be able to run those events and help start-ups reach the next stage. With SoftLayer, we can empower them not only with tangible resources, but also with extremely valuable mind share on how to translate passion into marketable proposition.”" Philipp Moehring, Seedcamp’s Associate
"As a former start-up ourselves, we know it takes more than hard work and determination to transform an idea or vision into a viable business”, comments Paul Ford, SoftLayer Vice President of Community Development. “Our Catalyst program equips the next generation of web savvy entrepreneurs with free infrastructure and support critical for growth and success, especially in the early stages. That includes best-in-class dedicated, cloud and hybrid hosting, cutting edge infrastructure help and advice, dedicated mentorship from SoftLayer’s Innovation Team and executives, and increased exposure through marketing and PR initiatives. I’m here in London as a mentor and to demonstrate our commitment to Seedcamp and the amazing innovation happening in Europe. With the recent opening of our offices in Europe and Asia, we are looking forward to introducing Catalyst in those regions." " Pauls Ford SoftLayer Vice President of Community Development
Spokespeople
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